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09 November 2013 —
09 February 2014

Matthew Cowan:

Matthew Cowan, Flowerbeard, 2012 (Howick).
Matthew Cowan, Flowerbeard, 2012 (Howick).
Matthew Cowan, Flowerbeard, 2012 (Oman).
Matthew Cowan, Flowerbeard, 2012 (Slovenia, Howick, Oman) (install view). Photo by Sam Hartnett.


Artist Matthew Cowan exhibits the latest works in his ongoing global series of performative Flowerbeard self-portraits on the Te Tuhi Billboards. Throughout his practice Cowan has explored rituals of folk celebration and their uneasy relationship with contemporary life. In the Flowerbeard series, Cowan evokes the Wildman character of Medieval European origin by creating elaborate beard disguises using vegetation and flowers from the location in which he stands. According to folklore, the Wildman inhabits a mythical space between the natural and the civilised world. Cowan illustrates and complicates this mythology by finding contemporary thresholds between natural and man-made environments around the world in which to perform.



→ Screaming Strawbears and other Strange Engagements: in conversation with Matthew Cowan – Contemporary HUM

Te Tuhi is open as usual during the Eastern Busway construction. 21 William Roberts Road, Pakuranga, is the best address to enter into navigation apps to guide you to the free parking at our door. Please call us on (09) 577 0138 if you have any questions.